Cube ☰

Product

Core Platform

Platform Overview

One seamless platform for FP&A

Cube Workspace

Your command center for strategic finance

Data Engine

Powering structured, real-time planning

AI for FP&A

Agentic AI purpose-built for FP&A

Security

Enterprise-grade, cloud security

Extend & Connect

App Ecosystem

The power of Cube, everywhere you work

Integrations

Data you need, where you need it

AI-Powered Collaboration

Nav Bar Images _ Best practices Guide@2x (1)

See how AI-powered collaboration helps finance teams align faster and drive clarity, ownership, and action across the business.

Solutions

Use Cases

Data Management

Unify data, power decisions

Reporting & Analysis

Transform reports into strategy

Planning & Modeling

Plan faster, pivot quickly

Strategic Finance

Turn numbers into narrative

Core Workflows

Ad-Hoc Reporting

Annual Planning

Forecasting

Scenario Analysis

Variance Analysis

Industries

Business Services

Financial Services

Healthcare

Manufacturing

Nonprofits

Real Estate

Retail

SaaS / Software

CUSTOMER STORIES

Real stories. Real results. Discover how FP&A and finance teams are turning insights into impact.

resources

Get Started

Strategic Finance Assessment

Benchmark your finance maturity

Spreadsheet Templates

Ready-to-use models and tools

Developer Center

Build and extend with Cube’s API

Learn

Blog

Insights and tips for modern FP&A

The Finance Fix Newsletter

Weekly finance news and strategies

eBooks & Guides

Deep dives on strategic finance levels

FP&A Glossary

Key terms every finance pro needs

Webinars & Videos

Expert talks and product demos

Community and Support

Customer Stories

Real results from real teams

Slack Community

Connect with top FP&A pros

Help Center

Answers, docs, and how-tos

Workshops

Live sessions to level up

best-practice guide

Nav Bar Images _ Best practices Guide@2x

Uncover the habits, tools, and approaches that set high-impact FP&A teams apart—straight from 7 experts.

Company

About Cube

Explore our vision and team

Careers

Help shape the future of FP&A

In the News

Cube featured in top publications

Newsletter

A newsletter for finance pros—by finance pros. Get practical, strategic finance insights from those who’ve been there—straight to your inbox.

Pricing

Login

Request a Demo

Edition 33

Finance plays a key role—not just in operations, but in driving growth

View in browser

In this edition:

👉 Why financial expertise alone doesn't drive business impact

👤 3 shifts that turn finance leaders into true business leaders

📽️ Cube's AI-powered collaboration

Finance plays a key role—not just in operations, but in driving growth

We regularly hear from CFOs that the real shift in their careers didn't come from mastering a metric or something technical. It came when they started showing up as business leaders.

Knowing the numbers is foundational. It's what you do with that knowledge that makes the real difference. Finance leaders who turn data into momentum are seeing the most success.

Here are three common shifts we've seen from finance leaders who have made that transition successfully:

1️⃣ LEAD WITH STRATEGY, NOT JUST OUTPUTS

It's no longer enough to present clean numbers. The most effective finance leaders help shape the company's direction, translating performance data into guidance that helps other teams move faster and smarter.

2️⃣ ACT AS A CONNECTOR ACROSS TEAMS

Leading finance today means getting out of your lane. That includes partnering with GTM, product, and ops teams to understand their goals, challenges, and how finance can help move them forward, not slow them down.

3️⃣ COMMUNICATE TO ALIGN, NOT JUST INFORM

Sharing a budget isn't the same as driving buy-in. Strategic finance leaders bring storytelling and context into every conversation, so teams understand not just what the numbers say, but why they matter and what to do next.

Ready to take this a step further? This eBook on The Future of Strategic Finance outlines how to transition from day-to-day financial tasks to becoming a driver of business strategy.

👉 Explore The Future of Strategic Finance eBook

Collaboration that moves finance forward

Cube's latest AI-powered collaboration suite is designed to help finance teams work more efficiently with stakeholders across the business.

In this on-demand walkthrough with CPTO Suresh Bala, you'll see how to:

Streamline budgeting with collaborative workflows and task tracking
Work in real time across shared reports and forecasts
Get faster answers and unblock decisions via Slack and Teams

Watch the full fireside chat on demand

What did you think of this week's edition of The Finance Fix?

💸 Nailed it

👍 Useful, but could be sharper

😕 Didn't land for me

We read every response. Thanks in advance for the feedback.

P.S. Navigating a strategic finance transition? We can help! Book a free consultation to diagnose where your team is now and how to plan for tomorrow.