The Blog for Strategic Finance Professionals

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[Success Story] How Kristina Uses Cube to De-stress her FP&A Process and Achieve Peace of Mind

How do you want your life to be simpler? Kristina Delvalle, the VP of Finance and Strategy at...

Cube Awarded Winter 2022 G2 Badges

We're proud to announce that we're the new owners of 4 G2 badges for the Winter 2022 season:

Chart of Accounts: The Basics & Best Practices

You know that the Chart of Accounts is an important tool for any financial organization. 

Customer Lifetime Value (LTV): Quantify Your Customers (in Revenue)

Knowing how much you can expect to earn from a customer is pretty important.

LTV/CAC Ratio: Your Secret Technique to Measure Sales & Marketing ROI

I think you'll agree with me when I say: It's super important that you earn more from your...

Top-Down or Bottom-Up Budgeting: When to Use Each for Your Business?

Are you familiar with top-down and bottom-up thinking?

SaaS Magic Number: The Single Most Important Growth Flag in SaaS

How do you know when you're ready to grow your SaaS business?

Tell the Secret Story Behind the Numbers with Cohort Analysis [GUIDE]

We can all agree that discovering better insights is a good thing. And everybody wants to be...

[Success Story] How this One-Person FP&A Team Helped Secure Another $131M in Funding for Novo

When I saw the Cube demo...I was just going nuts. It’s everything I was hoping for. When...