We can all agree that discovering better insights is a good thing.
And everybody wants to be better at forecasting.
(Of course, how you present your insights and forecasts also matter.)
In this article, you'll learn about a tactic that does all those things: cohort analysis.
It's even better than that, actually: it tells you more about how specific groups of your customers behave.
So if you're interested in learning how to create more ideal customers, keep reading.